American Heartland

American Heartland is a line of single-serve corn cereals for kids straight from the fields of American farms. Each cereal box is designed to imitate the farms that these cereals come from, complete with barn signage with descriptions and nutritional information of the products. There are corn chex, flakes, and pops, each with their own color barn. American Heartland cereals also come in sustainably sourced, fully recyclable packaging, whether they end up in a bin or as your kid's toy!

Tyler School of Art
Art Direction: Paul Sheriff